Changing Gear in London
Posted by jonathanfryer on Wednesday, 2nd January, 2013
The fireworks over the Thames that signalled the New Year in London symbolically coincided with a handover of the chairmanship of London Liberal Democrats, as I ended my three years at the helm and Mike Tuffrey – until last May a leading Member of the London Assembly – took over. My time in office was quite a roller-coaster, from the inflated national euphoria of Cleggmania just before the 2010 general election – when in the event we managed to hold on to seven parliamentary seats, but alas lost Richmond Park – to the frankly dire city-wide vote we received in the London Mayoral and GLA elections last May. At least we managed to return Caroline Pidgeon (rightly recognised in the New Year honours) and Stephen Knight to the Assembly. Of course, the kicking we received from the electorate then – at least some of it a protest at George Osborne’s Budget, as well as unhappiness over Coalition cuts – was not unique to London. Moreover, we have had some excellent local by-election results, which showed that the old mantra “where we work, we win” can still hold true.
Less visible, but significant, has been the way the regional party has become more professional over the past three years, including a move into larger and more flexible office space in Brixton and the appointment of a full-time Campaigns Manager, Chris Butler (backed up by the indefatigable Campaigns Chair Pete Dollimore and his team). Even if the results last May were disappointing, the campaign itself was much slicker than anything we’ve done before and indeed the candidates themselves were impressive and for the first time truly reflected the diverse nature of our capital city.
So what can Mike Tuffrey look forward to? Undoubtedly more needs to be done not just to recruit new members but particularly to retain the ones we have. And given Mike’s particular expertise in London-wide policy-making, honing a credible, attractive and specific London Liberal Democrat narrative is going to be crucial to future success. 2013 is a year with no major scheduled elections in London, though local council by-elections continue to come up thick and fast. But this provides a golden opportunity not only to strengthen the Party further in the capital but to lay the groundwork for the 2014 city-wide borough elections and the Euro-elections, which will almost certainly fall on the same day. That coincidence poses several new challenges not least how to integrate a local campaign in which ruthless targeting is going to be essential with a London-wide European campaign when the Liberal Democrats are likely to be the only party putting out an essentially positive message on Europe – and rightly so. At least the eight London Euro-candidates – who have been in place since 1 December – are already part of the integrated team. Those of us who have not gone abroad for New Year will be joining the first regional action day of the year this Saturday in North Kingston (Richmond Park).
Jonathan Fryer is the immediate past Chair of London Liberal Democrats and is Number 2 on the London Euro-list.
N.B. This post first appeared as an oped on LibDemVoice: http://www.libdemvoice.org/opinion-changing-gear-in-london-32463.html#utm_source=tweet&utm_medium=twitter&utm_campaign=twitter