Jonathan Fryer

Richard Allan Woos Notting Hill

Posted by jonathanfryer on Tuesday, 17th July, 2012

Richard Allan, Nick Clegg’s predecessor as MP for Sheffield Hallam and since 2010 a member of the House of Lords, was the guest speaker at Kensington and Chelsea Liberal Democrats’ summer garden party in Notting Hill this evening and delivered an astute analysis of the present state of the Party after two years in government. One would not expect anything less from someone who is now Director for Europe for Facebook and who introduced a whole new style of parliamentary campaigning in Sheffield. Most normal people are turned off by conventional politics, he suggested, but could be attracted into joining activities by stressing the social side, not just through expert use of social media but also through innovative techniques. In Sheffield Hallam, for example, he and his team reached out to students by leaving yellow helium balloons outside nightclubs at two-o’clock in the morning, with Liberal Democrat messages attached. Sure enough, students took them with them as they staggered home. Richard shared with us the saying of Dutch D66 colleagues who had referred to going into coalition government as “halving”, i.e. a minority party in a coalition government loses half its seats at the following general election. The good news, according to the Dutch formula, is that during the subsequent period of opposition, the party bounces back into people’s favour. We shall see. Richard was unusual in that he decided after two terms in the House of Commons that he had had enough and wanted to get on with other things, and he has been extremely successful with that. He moved into Kensington from Lambeth last year and could give a useful fillip to the local party, which has itself suprised evrybody — not least the Royal Borough’s Conservatives — in recent years by winning three council seats, in two separate wards.

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One Response to “Richard Allan Woos Notting Hill”

  1. [...] Richard Allan Woos Notting Hill on Jonathan Fryer’s blog. Lord Allan of Hallam wooed Sheffield students with balloons. What [...]

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